PRESS RELEASES | Mar 09, 2018

Shiseido: presented the first range of its products to incorporate neuroscience

Shiseido is entering a new era in skincare with the official launch of the new Essential Energy series on Monday, February 26th , at Stavros Niarchos Foundation Cultural Center (SNFCC).

Shiseido welcomed her guests at the highest point of the Center, where Dr. Nathalie Broussard, Scientific Communication Manager, presented the new innovative series and revealed to guests that Neuroscience-based technology, beyond inspiration, marks the next-generation products that are changing what we know about cosmetics up today.

It is consisted of three daily care products that moisturize and energize the skin while the brand-new ReNeuRa Technology and a collection of herbal ingredients give to the skin the energy it needs to defend itself more effectively.

The event was attended by press spokespersons, journalists and beauty editors, bloggers as well as lifestyle influencers.