Announcement

The company DUTY FREE SHOPS INDUSTRIAL, MANUFACTURING, TECHNICAL AND BUSINESS COMPANY SA. under trade name “FOLLI FOLLIE GROUP “, announces that according to No. 56/9.8.2011 decision of the Head of the Directorate of Studies, the HCMC, appointed EUROXX Securities as a member of the Athens Exchange to conduct the sale of 4,396 shares, which come from unspent fractions derived from the change in the share capital of DUTY FREE SHOPS INDUSTRIAL, MANUFACTURING, TECHNICAL AND BUSINESS COMPANY SA. under trade name “FOLLI FOLLIE GROUP “ after the merger by absorption of Folli Follie S.A and Elmec Sport S.A. from HDFS S.A., according to the 6/12/2010 decision of the Extraordinary General Meeting of Shareholders. 
The sale of fractional shares will be held Tuesday 06.09.2011, as stipulated in Article 2.3.6 of the Rules of the ASE. 
The starting price of the sale of shares will not deviate more than three percent (3%), of the starting price that the share will have at the date of the sale (6 September 2011). 
The proceeds of the sale will be deposited in the Deposit and Loans Fund, where the shareholders would receive the amount of the sale that they deserve. 
The result of the sale, and the procedure, including documents required, so that beneficiaries receive the amount attributable to the Deposits and Loans Fund, will be known with a new announcement by the Company
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